Explore the collection of articles, where I share expert insights into brand identity, strategy, and design.
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Branding Insights

10 Bold Colour Palettes Perfect for Startups in 2024
Brand Identity Design Joanna Kay Brand Identity Design Joanna Kay

10 Bold Colour Palettes Perfect for Startups in 2024

One of the most effective ways to stand out from the crowd is through a bold and impactful colour palette. As we move through 2024, attention-grabbing colours are trending, helping brands capture their audience's attention and convey their unique personality. Here are ten bold colour palettes that are perfect for startups looking to make a lasting impact!

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How Building a Strong Brand Identity Can Catapult Your Business Growth
Brand Identity Design Joanna Kay Brand Identity Design Joanna Kay

How Building a Strong Brand Identity Can Catapult Your Business Growth

Curious about branding and its profound impact on your business's success? Let's embark on this exciting journey together, where design, storytelling, and strategy come together to create a captivating brand identity. In this comprehensive guide, we demystify branding and explore its multifaceted components, unveiling the potential for your business's remarkable growth!

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How to Prepare for a Successful Brand Photoshoot: Tips from a Pro Photographer
Brand Identity Design Joanna Kay Brand Identity Design Joanna Kay

How to Prepare for a Successful Brand Photoshoot: Tips from a Pro Photographer

Preparing for a brand photoshoot can be both exciting and nerve-wracking. You want to make sure you look your best and convey the right message about your brand! In this post, the amazing Tessa from Headcake Photo shares some great insights on how to prepare for a successful brand photoshoot. Whether you're a business owner, influencer, or just looking to update your personal brand, with Tessa's expert advice, you'll be ready to step in front of the camera with confidence!

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